Bruce Zanca is a master communications strategist, and message architect. Mr. Zanca is an expert in public, investor, and media relations, crisis communications, and corporate marketing He has worked as a “C-Suite” communications executive at four publicly traded businesses; assisting three to complete initial public offerings and helping one to become private. He served as a White House spokesperson and communications advisor for three presidential administrations. His career spans more than 30 years building award-winning “earned media campaigns” for companies to gain positive exposure in broadcast, print, and social media. On December 31, 2014 Mr. Zanca retired as Senior Vice President and Chief Marketing/Communications Officer at Bankrate, Inc. (NYSE: RATE). During his ten year tenure at Bankrate, Inc. the company made 16 corporate acquisitions and grew in market capitalization from approximately $100 Million to as much as $2.2 Billion. Since January, 2014 Mr. Zanca has operated, Zanca Associates, a boutique communications, marketing, and investor relations consultancy. Mr. Zanca is a qualified director for the Company based on his vast experience.
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